Social Media in Health Organizations Checklist
The Internet is rapidly evolving from an environment where static pages exist for people to search and read information to one where users from all walks of life can create and share content online. As new Web 2.0 tools come online and participation increases, there is a great potential for patients to have more control and play a larger role in the management of their own health and for health practitioners to harness the collective wisdom of the community to solve challenging cases.
The use of social media can have some great benefits to health organizations but the potential pitfalls are real and there needs to be a stepwise process to ensure a successful Web 2.0 strategy. Before your organization can successfully leverage Web 2.0 tools, you need to have the right plan in place.
Please complete the following form to see the key steps health organizations need to take in order to create a successful Web 2.0 strategy.