E-business Convergence: Corporate Survey Results
Does your organization operate multiple sites on multiple platforms (Internet, intranet, or extranet)?
(Yes / No)
92% said ‘Yes’, only 8% said ‘No’.
What platforms do you use?
(Internet Only / Intranet & Internet / Internet & Extranet / Intranet & Extranet / All three)
86% said ‘All Three’.
14% said only ‘Internet & Intranet’.
Is there some form of integration or convergence between your sites?
57% said ‘Yes’.
43% said ‘No’.
|4.||To what degree is there integration or the reuse of resources
across Internet, intranet and extranet sites?
(None / Very Little / Reusing some applications & people/A single architecture platform (ATG, Vignette) across multiple platforms/ Near or complete integration)
57% said ‘Very Little’
43% said ‘Reusing some applications & people’
|5.||Please explain: (Open-ended question)
|6.|| In which of the following areas is there some form of
reuse/integration of resources across different platforms?
(People / Servers / Applications / Content Management System / Development Platforms)
|7.||What drivers could/will advance integration/convergence efforts
at your organization in the future? Please answer according to the
following integration drivers:
(Operational Efficiency / Cost Savings / Security / User Experience)
Most organizations rate cost savings and operational efficiency as primary drivers/motivators for advancing (or possibly advancing) further integration/convergence at their respective organizations. User experience was a driver for few organizations, and security was generally not seen as a driver.
|8.||Is it worth examining further opportunities for platform
integration or is the effort far too troublesome and complicated?
(No / Yes)
Eighty-three per cent said yes, while only 17% said no.
|9.|| How big is your organization?
The largest organization responding to the survey was 50,000 people – the smallest was 3000 (with an average size of 15,000 employees).
|10.|| Is there money to be saved from integrating Internet,
intranet and extranet resources?
Participants were unanimous that money could be saved – but few ventured a guess, and no organization has any precise ROI measurements.
|11.||What corporate group (e.g. sales, communications, finance,
etc.) owns/manages your websites?
IS/IT is overwhelmingly the lead stakeholder and owners of most corporate websites. Marketing and e-business groups are also fairly prominent stakeholders – namely focused on external facing websites. Communications figures prominently as a stakeholder of intranet websites.
|12.||What is the level of willingness and understanding of the
various site owners/stakeholders to see better integration of resources
across different platforms?
IS/IT and Communications are seen as the leaders within the respective participant organizations. Ironically, IS/IT is also seen as one of the most uncooperative stakeholders as well – as are Sales, and individual Business Units or LOBs. Neutral and somewhat cooperative stakeholders include Human Resources, Marketing and Finance.
|13.||Assuming there is a will and the necessary resources to achieve
better integration of Internet, intranet and extranet platforms at your
organization, how long would it take to implement a satisfactory level
Answers ranged from 2 months to 30 months with the average being about 18 months.
Are your competitors (or similar not-for-profit organizations/departments) doing a better job in the area of Internet, intranet, extranet convergence?
(No / Yes)
One-third of participants believe that competitors are doing a better job of reusing/integrating various platforms. Two-thirds of participant organizations believe they are doing a better job of convergence at their companies than the competition.
|15.||What companies/organizations that you can think of are leaders
in the area of e-business convergence/integration?
Few participants could cite industry leaders though Siemens, Fidelity Investments and Cisco were mentioned as leaders.